Branding Your Business

Inland Empire SBDC Training Event: Create a "voice" for your company that reflects your brand. Develop a tagline. Design templates and create brand standards for your marketing materials. Attend this seminar and learn: -How to create your personal brand -What sets you apart from your competition? -Does it represent the type of business you are? -What will be the tone of my brand? -How does my business currently compare to industry leaders? -Don’t re-invent the wheel – Customize it and use it on your car! -What do I like/dislike about their branding/tone messages? -Can my brand be differentiated from the competition? -Unified Branding front and regulations for use. -Consistency, Consistency, Consistency -Ensuring image quality for every branding piece. -Print vs. Digital – Are they the same? How can they differ? -Using Freelance Graphic Artists to create your brand logo? -How to use these services. -Pointers to get the best outcome. -What files do I really need?